Do Authors Need Taglines?

Cynthia Herron Uncategorized 6 Comments

Recently, I’ve heard a lot of discussion about author branding, taglines, platform, etc. 20 years or so ago, I’m not sure that I’d ever heard those terms. Of course, that was before the internet age, the social media frenzy, and the push for self-promotion. Once upon a time, much of the way an author was defined was left up to …