Blending In or Standing Out? (A Word about Author Branding)

Cynthia Herron Uncategorized 13 Comments

For newer authors just starting out, we may get so caught up in the whirlwind moments of writing that we neglect the one thing that will set us apart from other writers–our brand. Recently, I was privileged to hear Shannon Vannatter speak at a branding and marketing workshop while at the 2011 ACFW conference. Shannon is a talented inspirational romance author whose …

Make It Hard to Say "No": Media Coverage and What Writers Must Do.

Cynthia Herron Uncategorized 12 Comments

For many writers, especially if we’re just getting our feet wet in the networking game, “tooting our own horn” can seem a bit self-indulgent and somewhat off-putting. We’re afraid that if we talk about ourselves and what it is we do that somehow this will make us appear less than humble. We’re afraid of others’ perceptions. We’re afraid of stumbling. We’re afraid of …

2011 ACFW Conference

Cynthia Herron Writing Conferences 8 Comments

Since I am thoroughly (but blissfully) exhausted, today I’m going to just share a few photographs from the amazing 2011 ACFW conference. In short, the recent American Christian Fiction Writers’ conference was everything I dreamed it would be and more! I’ll be dishing all about it in future posts. Stay tuned! Friend, agency mate, and fab writer Sarah Forgrave. The amazing Keli …